Youngevity Essential Life Sciences (JCOF) Appoints Denver Nuggets Assistant Coach Steve Hess to Its Athletic Advisory Board
SAN DIEGO–(BUSINESS WIRE)–Growing direct-selling conglomerate Youngevity® Essential Life Sciences (www.Youngevity.com) announces the appointment of Steve Hess, renowned expert in elite human performance training, to its Athletic Advisory Board. Youngevity is a wholly-owned subsidiary of AL International (PINKSHEETS: JCOF) (www.alintjcof.com), a global marketer of lifestyle and nutritional products and services and gourmet coffee.
Steve Hess is in his 12th season as the assistant coach/strength and conditioning for the NBA’s Denver Nuggets basketball team. He oversees all aspects of training, conditioning, nutrition, and performance for the Nuggets players and is a sought-after trainer and consultant for a variety of Olympic and professional athletes.
Hess becomes the tenth member of Youngevity’s Athletic Advisory Board, which comprises some of the most respected names in athletics and nutrition. Working together with the Company’s founder, Dr. Joel Wallach, DVM, ND, the Board’s responsibility is to keep the Youngevity products on the cutting edge of performance science and continue its relevancy in highly stressful conditions such as professional sports.
"I’m excited to be part of the Youngevity team, the standards they have set for their company, research, and relationships are some of the best I’ve ever seen. Their Healthy LifeStyles program, which promotes healthy weight loss, management, and performance nutrition, is based on philosophies that I and other elite performance coaches can believe in," said Hess.
Hess is part owner of FORZA, a fitness and performance center, and is one of ten trainers worldwide who sits on the Under Armour training council. In addition, Hess has had much television experience and has been featured on NBA Inside Stuff and on The Eating Network. He also has his own workout segment on the Altitude Sports and Entertainment Network.
"Steve’s work with the Nuggets and others has proven his talent and ability as a first-rate health and fitness coach," said Steve Wallach, CEO of AL International. "We’re privileged to have his guidance and support as we seek to expand the reach of the Youngevity community."
About Youngevity® Essential Life Sciences
Youngevity Essential Life Sciences (www.Youngevity.com), headquartered in San Diego, CA, is a nutrition and lifestyle-related services company dedicated to promoting vibrant health and flourishing economics. Founded in 1997 by Drs. Joel Wallach, DVM, ND, and Ma Lan, MD, as AL Global, Inc., the company adopted the name Youngevity in 2006. Youngevity is the only network marketing company to have a qualified FDA Health Claim. Dr. Wallach’s work has been published in more than 70 peer-reviewed and referenced scientific journals and books. Youngevity is a wholly-owned subsidiary of AL International, Inc.
About AL International
AL International, Inc. (PINKSHEETS: JCOF) (www.alintjcof.com) is a fast-growing, innovative, multi-dimensional company that offers a wide range of consumer products and services, primarily through person-to-person selling relationships that comprise a "network of networks." The company also is a vertically integrated producer of the finest coffees for the commercial, retail and direct sales channels. AL International was formed after the merger of Youngevity Essential Life Sciences (www.Youngevity.com) and Javalution Coffee Company in the summer of 2011.
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