Archive: July 2015
We asked Youngevity Marketing Directors, "Why Youngevity?" See their answers and discover your own "why" in this new video!
Find out why Independent Marketing Directors do Youngevity. This is the second video in the "Why Youngevity" series.
In a world overflowing with messages of all kinds (marketing, social, entertainment, political, religious, etc.), how do you get someone to listen to your message? And how do you attract their attention without them even realizing you are doing it?
One way to do it is piquing—an effective prospecting strategy I learned many years ago. I continue to use it today because it simply works, and it doesn’t cause people to cross to the other side of the street when they see you coming. It’s actually a lot like fishing.
Question: Looking back, what were some of the toughest challenges you and Steve faced when you were building Youngevity?
Answer: I am sure we had the same tough challenges any company faces when they first start out. Some of our challenges included finding a location big enough to fit our operation, working with our manufacturers to keep up with our growth, and finding qualified employees to keep up with our sales and shipping needs. As I think about it, the biggest task was finding the technology to keep up with our growth.
In late May 2015 Youngevity announced the acquisition of Mialisia, a direct sales jewelry company that specializes in interchangeable jewelry. As a result of this business combination, Youngevity distributors and customers now have access to the unique, patent-pending “VersaStyle” jewelry that allows women to express their style and enhance their lives.
For Annelise Brown, Founder, Mialisia is literally a dream come true. She spent much of her adult life working together with her husband to raise her children. Now, as the CEO of the company, she is excited to serve others by offering a product that changes the way women wear jewelry.
For many years, Resveratrol has been praised and the topic of many nutritional headlines for its high antioxidants properties. It’s been suggested that Resveratrol could help protect the body against aging and many diseases; including heart disease, diabetes, and even obesity. While most of the studies conducted on the health benefits associated with the consumption of Resveratrol have mostly been conducted on test tubes and mice, a new research study conducted using men and women has found that Resveratrol supplements have the potential to improve memory function in older individuals.
Lourdes is from Aguascalientes, Mexico. She was working in a coffee shop when Catalina Villatoro invited her to try the 90 For Life products and work on detoxifying her liver. When she had such fantastic results from her detoxification, dropping four dress sizes and losing 12 pounds, people began to ask what she was doing. When she told them about the products and the business, they, too, wanted to talk to Catalina about how they could get involved. Lourdes invited 3 people to get started, and on the same day, they each invited 3 people, so that she qualified as an SEMD right away!
Catalina came to the United States from El Salvador 18 years ago. In the beginning, she had 3 jobs—waitress, bank teller, and janitor. She was working very hard and sleeping just a few hours a day. She felt like the “walking dead,” and never seemed to have enough time to spend with her husband and two children. Her goal of achieving the American Dream had turned into a nightmare.
One day, she stood in front of a mirror and took a good look at herself. She realized that she was not living the life she had envisioned, and she felt very uncomfortable, not because her jobs were bad, but because she knew she could do better. There was more for her to achieve.
The Holcombes grew up in West Michigan, where Bani worked as a Yamaha sales rep and Rachael owns a hair salon. They got involved in Youngevity when they started using Rebound FX. As active people, they “fell in love” with the product and felt like it was superior to anything else in the sports drink category.
“I became part of the company when Beyond Organic joined the Youngevity family of brands,” says Rebecca. “I came in with lips pouted and arms crossed… but I came out hands raised and dancing with excitement asking, “Youngevity, where have you been all my career!!??”